When one’s makeup is done so perfectly from every angle, and every person in the room notices.
Also can be used to describe different levels of Beat Face.
Example: “Your MUA beat the hell out of that face.”
Example: “Oh I’m going to the beach today so I’m just going to do a light beat.”
A term used to express something impressive, out of this world, or ‘on fire’ cause it’s SO hot! 🔥 It can also be used to describe an event or party, meaning that things ended up a lil crazy, cool and unexpected.
ex. “The new Huda highlighter looks lit!” “That house party last night was lit!”
A term used to express something that you are really excited about, like a new palette which you’ve just seen on social media or something that literally blows your mind. It’s almost too good to be true.
ex. “That highlight girl. I’m shook!” “The new Huda foundation got me shook.”
Giving Me Life /gehv-ing·me·lyfe/
Something that gets you reeeeally excited and psyched! Like a gorgeous new highlighter, fabulous dress or a new lipstick. It can also be used as a compliment towards someone else who is ‘giving you life’.
ex. “OMG this new highlighter is giving me life right now!” or “Your chrome nails are giving me life!
A common phrase used to refer to something that looks good or on point.
Ex. “My face is looked extra snatched when I wear my hair up.”
“I used Benefit’s new Ka-Brow pencil, and my eyebrows are looking snatched.”
We encourage extending the “a” when looking extra snaaaatched. Videos to help you look snatched as well:
A makeup technique (rooted in a trend that took off in 2015 spurred by models like Kendall Jenner and Gigi Hadid) which uses minimal shadows normally used to contour the face, and instead relies on minimal makeup and light strobing and highlighting on key points of the face. The effect is a more fresh, baby-face, or a natural finish.
Ex: “I decided to non-tour today for a more natural look.”
A non-tour tutorial:
A more punctuated use of the word “yes,” commonly used to express heightened excitement of a situation.
Note: Particularly useful after matching your right eyeliner to your left, upon finding a extra bling-ey cheekbone highlighter, or general admiration of a friend’s #OOTD. Often followed by “queen” or “girl” as user gets increasingly comfortable.
ex. “That liner is on point though, Yaaas girl!”