Winter Makeup Trends That Radiate Snow Queen Energy

Makeup

by HB Team |

Tue, 15 Nov 2022

via Giphy

If there’s one thing you can always count on, it’s BeautyTok delivering new makeup trends. Seriously, it’s the gift that keeps on giving, and right now, it’s giving cute winter makeup looks we know you’ll love. Oh, and of course, they tick all the boxes – they’re (relatively) easy to achieve, ultra-flattering, and are basically a slam dunk for an adorable winter selfie. Thank us when the double-taps start rolling in.

1. “I’m Cold” Makeup Trend

@zoekimkenealy #greenscreen I think this is my favorite TikTok I’ve ever made even tho I felt so basic going outside and taking selfies with my Starbucks it was also the highlight of my day hehe it’s Makeup for serotonin feels and hallmark movie time! It’s the im cold it’s winter and the holidays and fall makeup look tutorial. #wintermakeup #fallmakeuplook #coldmakeup #maccosmetics #benefitcosmetics #makeupforever #wintermakeuplook ♬ august – Taylor Swift

If you’re a blush lover like most BeautyTok STANS, you’ll get all gooey-eyed over this new trend. Labeled by the BeautyTok hotties as “I’m cold” makeup, it utilizes perfectly placed blush and frosty winter shimmer shadows to recreate that fresh-faced lewk that happens when you step out into the cold on an icy winter day. Team this with some winter accessories, whether it’s mittens or earmuffs, and voila, you have the “I’m cold” TikTok trend.

@kamgregory AHHH i think i love this❄️ do we like?? #wintermakeup #makeuptransformation #imcoldmakeup #makeuptutorial ♬ December – Onika

The hype: The I’m cold look has already got the attention of some major BeautyTok influencers, which explains why the hashtag has over 15 million views, and we expect that number to grow… FAST!

@ysumaya I’m not built for the winter but at least my makeup looks cute ❄️ my take on the “I’m cold” makeup trend that I LOVE ib: @zoekimkenealy #wintermakeuplook #makeuptutorial #imcoldmakeup ♬ original sound – ci

How to get the look: Okay, so as we mentioned, the main component of this trend is blush. Look for a cool-toned blush to get that icy, cold energy. For this look, stay away from cream or dewy formulas as you want to keep it matte – no one’s sweaty in the cold, after all. Our top pick? Our Eyes, Makeup, TikTok

TikTok Proves Why Lash Curlers Make THE Best Eye Makeup Stencils!

2. Douyin Glitter Cut Crease

BeautyTok’s obsession with glitter knows no bounds, hence why the age-old question ‘how to do a glitter cut crease’ has already garnered over 4 million views. So when a new trending makeup look traveled from Douyin (China’s version of TikTok) to our BeautyTok universe, it was only a matter of minutes before it went viral.

This look from creator jellybean_xxdd is next-level stunning. It’s giving ethereal snow queen energy, which we plan to radiate all season long. The look combines the timeless pairing of matte shadows with eye-popping shimmers to create a truly eye-conic look… See what we did there?

The hype: Ever since this look went viral, TikTokers have shared their interpretations and tons of glitter recommendations. While this look doesn’t have its own hashtag just yet, the term douyin makeup has over 663 million views, and if you search “douyinglitter” you’ll be met with hundreds of angelic, icy tutorials.

How to get the look: If you want to recreate jellybean_xxdd‘s exact look, follow @hiauntyviv tutorial above because it’s pretty much spot on. Admittedly, there are quite a few steps so take note! However, the key elements to the douyin makeup look are, you guessed it… tons of blush and a whole ‘lotta glitter. Check out Hayley Bui’s look below if you want some inspo for an easier makeup look. It’s cute and simple and yet still gives that ethereal vibe…

Which winter makeup trend is your fave? Let’s discuss in the comments below.

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