Why This $12 Liner Keeps On Selling Out
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The reality is, when Kendall Jenner uses a beauty product, it’s likely to fly off the shelves, but when that product is only $12 and Mary Phillips-approved, it’s bound to be a certified sellout. The product in question is a neon waterproof liner that multitasks like a good jacket – neon is THE trend of 2019, so it makes total sense that it’s sold out. Here’re all the deets on the product celeb MUA Mary Phillips has been using on all her A-list clients.
The Liner
Source: Camera Ready Cosmetics
The Waterproof Cushion Liner by Danessa Myricks Beauty, $12, is a super pigmented, waterproof cream formula designed to be long-wearing, and easily blendable. The cushioned liner comes with a small applicator brush so that you can create a variety of looks; from a graphic wing to a simple, colorful lid. The liner is available in twelve poppin’ shades; from the neon orange Tangy Tangerine worn by Kendall to the Cotton Candy Pink as seen on Camila Coelho. We’re also crushing on the white shade named Cloud Control, which is perfect for spring!
How To Recreate Kendall and Camila’s Neon Lid
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Thanks to Kendall’s go-to makeup artist Mary Phillips, who has worked with ALL of the top models from Bella Hadid to Gisele Bundchen, we’ve got the scoop. In a YouTube video with hairstylist Jen Atkin and influencer Camila Coehlo, Mary said: “Instead of using it as a liner, I’m taking this wet color and really lightly creating a wash of the pink pigment.” This blended-out finish creates a much softer look for daytime, and we love how the pigment still pops.
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How to get the look:
For maximum pigment payoff, pack the formula onto the lid by pressing the cream gently onto the skin. To blend out the color, use back and forth motions with a dense blending brush like the Morphe E18 Round Crease, $7. Then, don’t forget to lightly line the lower lashes to bring the look together. Finish with some volumizing mascara and et voilà: you’re basically an influencer.
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The good news is while the liner is sold out online at Danessa Myrick Beauty, select shades are available at Camera Ready Cosmetics and Guru Makeup Emporium. Let us know if you guys try the liner, we hope you love it!
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