10 Under $10 Beauty Products We Swear By


10 under $10

Real talk: some of our favorite beauty products of all time are stashed in the drugstore aisle! While they may not come in the fanciest packaging, you can’t snub a good formula especially when the price is unbeatable. And, truth be told, most of your go-to drugstore brands are owned by the same companies that make designer brands; for example L’Oréal owns YSL while Bourjois and Chanel Beauty are both owned by Coty, so finding dupes is easier than you may think. Here are 10 beauty products under $10 you’ll love!!

1. NYX Professional Makeup Matte Finish Makeup Setting Spray, $9

nyxSource: NYX Professional Makeup

Now that we’re wearing masks around the clock, finding a long-lasting setting spray has never been more important. And this NYX spray has become our new staple as the lightweight, sheer and smooth spray locks our makeup in place with a matte, shine-free finish. The formula is also vegan and free of animal-derived ingredients.

Top tip: If you want a dewy-skin finish, simply apply the spray to the lower half of your face for mask-proof makeup.

2. Maybelline Lash Sensational Mascara, $6

Maybelline-Lash-Sensation-Luscious-MascaraSource: Maybelline

This is Meghan Markle’s go-to mascara and we totally see why. Firstly, the fanning brush has ten layers of bristles so it’ll separate and build the lashes for a sexy, feathered, full lash effect. Secondly, the formula is infused with three different essential oils; rose, argan, and safflower oil to soften and hydrate the lash and prevent them from looking or feeling brittle. It’s also easily buildable so it can take you from an everyday look to voluminous lashes in under a minute.

3. e.l.f Jelly Pop Flush Blush, $6

e.l.f-Jelly-Pop-Flush-BlushSource: e.l.f

This jelly blush delivers the dewiest rosy glow – it’s the ultimate no-makeup makeup essential. The lightweight jelly formula is also infused with watermelon, argon oil, vitamin E, and castor oil to plump and hydrate the skin, leaving you with a radiant flush of color. Plus, it’s easily buildable so you can opt between a soft glow and a vibrant blush finish. There are two shades to choose from: berry pop and peach pop.

4. Milani Baked Bronzer, $9

Milani baked Source: Milani

Bronzer is a staple in any makeup bag, and this budget-friendly formula will help you achieve a warm, beautiful glow with a stunning shimmer finish. We love it as it blends seamlessly into the skin and it also doubles up as the perfect bronzed eyeshadow for our everyday Zoom glam. The formula comes in three shades from soft gold to a rich tan shade, allowing you to achieve a chiseled glow.

5. NYX Professional Makeup Micro Brow Pencil, $10

-Rimmel-London-Exaggerate-Liquid-EyelinerSource: NYX Professional Makeup

This dual-ended brow pencil is one of those amazing under-the-radar products. The pencil tip is super fine, allowing you to create natural hair-like strokes in seconds. The added spoolie helps groom unruly brow hairs, as well as blend out any harsh lines for a natural finish. It’s perfect for faking a feathered brow or filling and defining any shape. Plus, the cruelty-free formula is available in eight shades, from Taupe to Black.

6. Rimmel London Exaggerate Liquid Eyeliner, $8

rimmel liner Source: Rimmel

While we realize that a brush tip can be harder to apply than a pen-liner, this formula is SO intense and long-lasting, plus it actually glides onto the skin with ease – no skipping here! In fact, the innovative tip applicator allows for maximum precision helping you achieve a perfect feline flick. The formula doesn’t flake or smudge throughout the day either, even in the Dubai summer humidity!

7. Maybelline SuperStay Matte Lipstick, $7

Maybelline-SuperStay-Matte-LipstickSource: Maybelline

Whenever we quiz celeb MUAs on their fave drugstore products, this lipstick always comes into the discussion. The saturated liquid matte formula is highly pigmented and is proven to last up to 16 hours. They also have a virtual try-on so you can easily find a new shade when shopping online. Just be wary as it’s so long-lasting, you’ll probably need an oil-based cleanser to remove it.

8. L.A. Girl HD Pro Concealer, $5

L.A.-Girl-HD-Pro-ConcealerSource: L.A. Girl

This crease-resistant concealer offers intense coverage that’ll instantly brighten and conceal any dark circles. The formula is super creamy and blends easily without creasing, which is a must! The collection also includes a selection of color correctors so if you have any pigmentation or dark spots, you can cancel out unwanted tones.

9. Maybelline The City Mini Palette Rooftop Bronzes, $10

Maybelline-The-City-Mini-Palette-Rooftop-BronzesSource: Maybelline

An everyday eyeshadow palette is another must-have and this affordable palette features six neutral shimmer shades including a champagne gold and a demure pink. The pigmented shadows melt onto the lid and are super-saturated for a long-lasting finish. Whether you’re opting for an everyday or full glam moment, this palette will help you achieve the most stunning look.

10. The Ordinary Serum Foundation, $7

The-Ordinary-Serum-FoundationSource: The Ordinary

The Ordinary is one of our fave drugstore skincare brands, so we couldn’t wait to try their serum foundation, which offers semi-matte coverage while hydrating and nourishing your skin. Needless to say, we were immediately impressed. The pigments are suspended in a spreadability system that allows them to melt into the skin for the most natural, healthy skin finish without settling into fine lines and wrinkles. It also has impressive staying power for a serum foundation, hence why it’s become our no-makeup makeup product of choice!

For more amazing drugstore buys, check out five drugstore moisturizers we love.

Disclaimer: Every product we review has been independently selected and tested without bias by our editorial team. We never take payment to review products, however, some brands allow affiliate links, so we may earn a commission if you purchase a product by clicking on one of our links.