Why Everyone Is Losing Their Mind Over This $12 Lipstick



If TikTok says that a beauty product is universally flattering, best believe it’s about to fly off the freakin’ shelves. And that’s why EVERYONE’s waiting for Revlon’s viral Super Lustrous Glass Shine Lipstick, $12, in Shade Rum Raisin, to be restocked ASAP. The $12 formula has almost 40 million TikTok views, with TikTokers claiming that “if lip gloss and lipstick had a baby, this would be it.” Revlon, you have our undivided attention.

@catherine.abreu If a lipgloss and a lipstick had a baby ✨ @revlon ♬ Big Boys – cshsznxo!

TikTok’s Viral Lipstick: Revlon Super Lustrous Glass Shine Lipstick, $12

Revlon-Super-Lustrous-Glass-Shine-LipstickSource: Revlon

What it is: A buttery lipstick that applies like lip balm, tints like lipstick, but shines like lip gloss. Shade #RumRaisin, the sold-out viral shade, has about 60 million views, but there are 13 other shades to play with, including deep plums, rosy reds, and even a clear formula.

@bonitravo trying revlon glass shine lipsticks #blackgirlmakeup #revlonglasshine ♬ original sound – toni bravo


@hudabeauty Reviewing the viral $6 Revolon lipstick #foryou #tiktokmademebuyit #virallipstick @Huda ♬ Beat Automotivo Tan Tan Tan Viral – WZ Beat

What we liked: Where do we begin? This drugstore lipstick adds a veil of color with a buttery melt-on-your-lip consistency that feels expensive, even though it costs $12. We’re obsessed with how moisturizing it feels, thanks to hydrating hyaluronic acid and aloe, but its glass-like glossiness is impossible to ignore – credit the formula’s high-shine emollients for that! The finish is honestly stunning.

@themexicanbeauty Video/Inspo by @catherine.abreu This @revlon lipstick is BEAUTIFUL 🤩 shade: rum raisin #revlonlipstick #revlonglasshine #affordablemakeup ♬ original sound – TheMexicanBeauty

The best part? It’s hella versatile. If you’re a tinted lip balm babe or prefer a my-lips-but-better vibe, stick to one coat for a sheer finish. Alternatively, build it up or swipe it over a pigmented formula like our Huda Beauty Liquid Matte Lipstick, $21, for higher pay-off and longer staying power (we’ll explain why later).

The $12 lipstick also dupes some of your fave lip formulas, but for literally half the price! Suppose you can’t splurge on Chanel’s Rouge Coco Flash Lipstick, $45, MAKEUP By MARIO’s MoistureGlow™ Plumping Lip Serum, $24, or even our own Huda Beauty Power Bullet Cream Glow Hydrating Lipstick, $25. In that case, run to your nearest drugstore STAT – the #HBFam never gatekeeps.

What we didn’t like: Before we discuss the formula’s longevity, we’d like to warn you that it’s bitter-sweet. *puts on lab coat* Okay, the delicate formula has low-melting-point waxes, which is why it applies like a balm – a factor we love! But the downside is that it’s prone to melting, fading, and bleeding outside your lip line. So if you’re going for all-day wear, make time for midday checkups and reapplication, or pair it with a long-lasting lip liner, like our Huda Beauty Lip Contour 2.0, $19, to keep smudging out of sight.

@sweetgirl.koko @revlon super Lustrous Glass Shine in sparkling honey & rum raisin ✨ @rarebeauty ♬ Kill Bill – SZA

The bottom line: We’re hella impressed with this drugstore lippie. The glossy, glass-like finish is just stunning, perfect for impromptu plans or the occasional rendezvous. While we wish it was less prone to smudging, with a little lip liner first, the formula stays longer without feathering! In short, Revlon slayed.

While we’re on the subject of dupes, you’ll save major coin with these under $20 drugstore dupes.

Disclaimer: Every product we review has been independently selected and tested without bias by our editorial team. Although some brands allow affiliate links, we never take payment to review products, so we may earn a commission if you purchase a product by clicking on one of our links.